You might not believe me when I say this, but selling wholesale is actually more profitable than selling direct to consumer (DTC). How can this be? All the biggest brands in the world are aggressively pursuing direct to consumer strategies … Read More … Read More
Wholesale
Paper vs Online Wholesale Ordering
Still using paper or excel based online wholesale ordering forms? The old way of doing things may be tried and true, but eventually will catch up with you as competitors surpass with an improved dealer dedicated wholesale portal. According to … Read More
There is No DTC Revolution. Path Forward is Wholesale
The dirty secret in eCommerce, next to no one makes money online only… and the economics are getting worse with rising consumer acquisition and fulfillment costs. Most direct-to-consumer (DTC) brands do nothing new and are now becoming more reliant on … Read More
How to Scale Wholesale When Selling Online
With 87% of shoppers beginning their product searches on digital channels, and many consumers obviously buying online many retail industry professionals called for the demise of physical retail. We welcomed the World of eCommerce as we could directly measure our … Read More … Read More
Death to Pure-Play eCommerce? What Casper Should Do to Scale
Two-year-old online mattress startup darling Casper is quietly planning to open physical stores. It appears that to become a significant player in any retail category physical brick and mortar retail stores are still required. To scale quickly however, you do … Read More … Read More