Monthly Archives: January 2018

If it Ain’t Broke… Break it!

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In business, there are few phrases that should scare you more than “we’ve always done it this way.” To be fair, the people who make this comment, or its close cousin, “if it ain’t broke, don’t fix it,” are most … Read More … Read More

Why Specialty Retail Over Mass Channel?

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We get in touch with a lot of brands, many of which still to this day are very much so focused on their mass channel because it is easy to do. But easy isn’t always defensible and can lead to … Read More … Read More

Private Labels Pose Big Risk to National Brands

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As more brands chose to sell direct to consumer, private labels have emerged as a critical piece of a retailers assortment, and those capitalizing on the trend have done well this year. The private-label market once was largely driven by demand … Read More … Read More

2018 Channel Marketing Trends Infographic

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Interested to learn how you can do better in 2018? Contact us for a demo.

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